A Note on Running Lean:

MarketingWorks RTP embraces a ‘networked’ model of project engagement, which is a fancy way of saying if either of us lack the direct expertise to tackle something related to your project — like database programming, perhaps, or maybe Flash animation — we bring in folks who can. Our network of expert colleagues is extensive. But you can deal just with us. Instead of juggling multiple providers, we typically manage the entire project team and you pay only for the expertise you need, not the huge overhead of firms that must keep this expertise on hand all of the time.

More and more firms are embracing this way of working. We think it’s a big trend for the future, and we’d love talk to you about it, maybe recommend some books. But you’ll have to bring it up, OK? Frankly, we imagine you’d rather talk about what’s going on with your business. And so would we.